Nike courts controversy by featuring Colin Kaepernick in ad campaign
Sept. 5, 2018
Sporting goods maker Nike is featuring controversial former NFL quarterback Colin Kaepernick in its 30th anniversary version of its Just Do It campaign. Kaepernick is known for starting a movement of NFL players kneeling to protest police violence during the national anthem, and Nike’s move has angered some consumers to the point that they are torching their Nike apparel. Arizona State University sports historian Victoria Jackson talks about the Nike controversy.